Toolkit

Strategy Design

Consumer Trends Canvas
Consumer Trends Canvas

By responding to trends, companies can focus on better the consum…

Job to Be Done Statement
Job to Be Done Statement

A Job to be Done is the process a consumer goes through whenever …

Journey Map
Journey Map

A journey map is a visualization of the process that a person goe…

Empathy Map
Empathy Map

An empathy map is a collaborative visualization used to articulat…

How Might We… Statement
How Might We… Statement

“How might we” (HMW) questions are short questions that launc…

Problem Analysis Canvas
Problem Analysis Canvas

The problem analysis canvas is a way of stating the problem help…

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