Strategy Studio

Blue Ocean Canvas

Chan Kim and Renée Mauborgne’s Strategy Canvas is a central diagnostic tool and an action framework that graphically captures, in one simple picture, the current strategic landscape and the future prospects for an organization.

SWOT Analysis

SWOT analysis (or SWOT matrix) is a strategic planning technique used to help a person or organization identify strengths, weaknesses, opportunities, and threats related to business competition or project planning.[1]

This technique, which operates by ‘peeling back layers of the company'[2] is designed for use in the preliminary stages of decision-making processes and can be used as a tool for evaluation of the strategic position of a city or organization.[

Market Opportunity Canvas

Built on the work by Rowan Gibson and his book the Four Lenses on Innovation, the Market Opportunity Canvas helps identify new markets, come up with new market ideas and brainstorm around new market opportunities.

The Experiment Canvas

The purpose of the experiment canvas is to design the right experiment at the right time, facilitating a team to have the right conversation. With the experiment canvas, it is easy to design a well-defined experiment: starting with identifying the current Riskiest Assumption, then specifying a clear, falsifiable hypothesis and experiment setup.

Value Proposition Canvas

The Value Proposition Canvas is a tool which can help ensure that a product or service is positioned around what the customer values and needs. The Value Proposition Canvas was initially developed by Dr Alexander Osterwalder as a framework to ensure that there is a fit between the product and market.

UX Strategy Guide

The UX Strategy Guide (opens PDF) is meant to help designers understand and use both the Lean UX Canvas and the UX Strategy Blueprint, with added information to assist in making final decisions.

Investment Readiness Level

With the Investment readiness level canvas, you now have a way to quantify the progress of a product, project, or company. It helps you to make investment decisions, whether you’re a team leader, manager, or investor.

Business Model Canvas

Business Model Canvas is a strategic management and lean startup template for developing new or documenting existing business models.[1][2] It is a visual chart with elements describing a firm’s or product’s value proposition, infrastructure, customers, and finances.[3] It assists firms in aligning their activities by illustrating potential trade-offs.

STEEPV Framework

STEEPV is a brainstorming tool. It is an acronym or mnemonic that refers to Social, Technological, Economic, Environmental, Political and Values based factors that provide a starting point for strategic discussions about the future.